F&B CONCEPTS •

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Need regular marketing support but only a few days a month?
We can help.

Just email us and tell us what you need:
hello@imlondon.co.uk or hello@imdubai.ae

From concept to completion

Working with industry leaders, we specialise in conceptualising, planning, developing and bringing new restaurant concepts to life, from research and initial concept to execution and launch. We guide new and existing restaurants to long-term success, by providing solutions that help them reach higher returns.

We are currently working numerous brands including Emirates Leisure Retail and Discovery Channel, to deliver multiple unique concepts. We can assist on the entire project, from food/beverage and service to interiors and branding.

To find out more about our food & beverage concept services, get in touch with us on +44 (0)20 7637 2614 or email hello@imlondon.co.uk

LET'S TALK
OUR EXPERTISE
RESEARCH  •
CONCEPT •
BRANDING •
TECHNICAL •
EXECUTION •
LAUNCH •

Customer Journey

What we do

Research
From competitor research to brand positioning and values, our team of experts can help create a new and unique proposition in the heavily crowded market.

Branding & Naming
We can conceive a memorable brand name and a complete brand story for an engaging identity that sets the feel and tone for restaurant interiors and offering.

Concepts
Our creative team will develop interior & food concepts that will capture audiences’ attention. In an increasingly competitive market, successful F&B businesses are the ones that offer extraordinary and unforgettable experiences that customers can’t find elsewhere.

OUR WORK
OUR EXPERTISE

Development

After the initial branding and moodboard stages, we detail and refine all elements of proposition, to ensure that the concept is suitable for tender and manufacture.

Our services include
• Counter design
• 2D technical drawings including GA plan and RCP
• 3D visualisation renders
• Finishes, equipment & operational flow.

From snagging and managing the design on site, we are here right through completion to ensure the concept is delivered as promised.

LET'S TALK
OUR EXPERTISE

Launch services

With the launch of a new restaurant, every brand touch point is crucial to ensuring its success. From the website and social media campaigns, to advertising, uniforms and packaging design – we understand the endless opportunities to engage your customers to create a brand that engages and creates customer loyalty.

OUR WORK
OUR EXPERTISE

SELECTED WORK •

OUR WORK

IM

IM is a specialist branding, marketing & creative agency. Established in London, our purpose is to deliver formidable branding, marketing and creative expertise for startups, SME’s and blue-chip companies.

IM London

Registered address
95 Mortimer Street,
London W1W 7ST
United Kingdom

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