PROVENDOUGH DELI & BAR
To create a comfortable, friendly bar/café/deli appealing to ‘on-the-go’ city markets in addition to hub hotel guests.
Brand identity > Brand activation at launch site > Brand roll out
Contemporary branding with a rustic touch. Market research, positioning, concept creation and branding from naming and identity to tone of voice, wall graphics, menus, blackboards, food packaging, uniforms and signage.
An appealing alternative for café frequenters, offering bar and deli as well as quality coffee and fresh food; from its launch in Covent Garden in the heart of London, it has successfully rolled-out to 11 sites so far.
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Research • Strategy • Branding • Creative • Print • Uniforms • Packaging • Signage •