To launch this innovative new concept and platform within the Recruitment sector in 2015.
Discovery > Vision > Branding > Promise > Website > Marketing
Following the discovery phase, we established the brand’s market positioning, refined and articulated the founder’s vision and values and finalised the brand identity.
We introduced a unique brand style and tone of voice to appeal to the primary target of freelance creative contractors and created a brand book with brand guidelines.
We went on to design and build their website and to provide continuous content updates as well as sales support materials and marketing campaigns across social, emailing and events.
Strategy • Creative • Digital • Brand Guidelines • Advertising • Email Marketing • Social Media • Events •