IM London was commissioned to the rebrand and website for London’s leading financial intermediaries, OPES. The logo is based on their original logo mark, which was inspired by the ‘Rune’ symbol for wealth. The font is a classic serif in capital letters for a confident and dependable feel. The website is designed to stand out from other financial websites, with striking abstract imagery, clean contemporary design and straightforward UX.
• Creative • Branding • Digital • Print